The Krowd App

...for connecting crowds
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Krowdthink, the company who developed The Krowd app, want to ensure we not only provide a simple to use app that helps you connect in the places you visit, but at the same time preserve the very highest standards of privacy in your digital engagements. We hope this FAQ will help you understand how we work. If you have ideas about how you'd like to see the app improved, use your Krowd login at where you make suggestions or vote on other users ideas.


How does the Krowd work to group people together in places?
When you are in the app and connect to a Wi-Fi hotspot, we can identify it's the same hotspot as other people are using. So we group the same hotspot users together to form a local Krowd. We don't know where the hotspot is so your location privacy is assured. Connecting to the hotspot is just a means to put you into a live discussion group based on co-location. You can leave the hotspot, use your dataplan, or connect to a new hotspot and stay engaged in the location conversation. Connecting to a new hotspot changes the live group conversation you join.

What's the point of the list of Wi-Fi Hotspots in the Krowdfeed?
Once you have been to a place and participated in the live local conversation, you can go back to that place via the Krowd app and engage in the current live conversation at any time. So you can keep up to date with what's happening in your favourite pub or club, stadium or even shop or college and reconnect with the people there. The places we go are made interesting by the people that visit or work there, so stay connected to the live conversations.

I am on the same Wi-Fi as others yet we are not in the same Krowd, why not?
Even though you maybe on the same hotspot name, you may be connected to different hotspots (routers). The Krowd servers take a few minutes to identify that the hotspots are co-located. It may help if you move around the location as this may accelerate the process of Krowd forming.

How does the Krowd conversation filter work?
In large crowds, Krowd conversations can get lost in the noise. If you want to focus on one conversation and enable others to do so too, then set the filter with any filter name you like. Your Krowdfeed will now only show content that includes that filter and all your messages will have the filter name tagged on the end for others to see and use if they so wish. Note that your filtered conversation content is still visible in the main Krowd discussion (so others can join in). All Krowd conversations are public in the place you are in, but not on the Internet generally.

What does The Krowd use #'s for?
Each time you tag a word with a # we keep a record in your hidden Krowd profile (you can review your stored hashtags at Anyone can search the current Krowd list, follower list, followed list or indeed the complete Krowd app user list for people who use a #< word >. In general we suggest you hashtag words that are related to your personal interests. Hashtags become part of a profile of your interests and help others who share your interests to locate you in a local Krowd. If you searched the complete Krowd app user list (global search) then the names you find are probably not local to you right now, but if you follow them, then the next time they are in your local Krowdlist they will be tagged as someone you expressed an interest in (follow icon of the body and 2 footprints).

Can I use web links in The Krowd?
Yes. However we have some advice. If you include links to a Facebook or Linkedin or other identity based social platform in your profile or in chat, then you undermine the idea that in a Krowd your are strangers (the Krowd name you use does not have to be a real name) until you choose to connect in real life. For some this level of identity privacy is not a concern, for others it is.
Always respect other people’s identity privacy. Outing peoples Krowd identities is a violation of our terms of service and could lead to account suspension.
Use of web links designed to track or identify individual Krowd users in any way is a violation of our terms of service. We take our customer privacy seriously.

What information do you collect on me?
Virtually none, and we work hard to keep it that way. The only identifying information we obtain is your email address and the identity Google or Apple give us to send you push notifications. The only usage and profiling information we obtain is publically available in your Krowd profile, used to help you understand if others are good Krowd citizens, plus the hashtags you store to provide simple profile search for others (which you can delete at anytime by logging into
We will never disclose your email address to a 3rd party except when you specifically authorize it through the email exchange app feature. We only use your email address to send administrative messages about the app and Krowdthink. Your hashtags are only used in the app and not sold to or shared with 3rd parties as profile information.
We do use IP header tracking to know which country you are in.

Do you keep a record of my Krowd conversations?
No. We keep a short time history of all current live conversations (a matter of minutes) on our servers so we can update late joiners as to what was recently said, but that is it. The ONLY copy of the conversation that is stored permanently is on the phones of the people who participated. In effect it’s the digital equivalent of Chatham House rules because you are conversing using a nickname (pseudonym) too.
The same is true for one to one messages. Once delivered we have no record of the message on our server. The only two copies exist on the sender and receiver phones. Encrypted copies may persist for a short while on internet servers that helped pass the message to you.

How secure is my data?
Our first policy is to minimize what we hold about you, this is the best security anyone can offer. We use state of the art cloud services which provide a first level of Krowd account security. On top of this we use https for all your internet connections, we encrypt your email address, and we hash the Wi-Fi information so that even if we are hacked the hackers cannot easily identify which hotspot you are currently or previously connected to. We work especially hard to protect your location privacy. We also encrypt your personal one to one messages in transit.
We offer no 3rd party APIs into our app which may be exploited to use any of your information in ways you are not aware of.

How do I screen out what I consider to be offensive content?
There are two tools in The Krowd app to help in this regard.
The first is the ignore button which you can find by tapping on a persons name. This will immediately filter that person out of any further conversation content that you see, it will also update a counter on that persons profile so regularly offensive people are more readily identified.
For content that you believe breaches our terms of service just press and hold on the offending message, you will be offered the opportunity to report the offending person and content to our staff for review and action.

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